The slogan is on the rise everywhere!

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The slogan is on the rise everywhere!

The slogan, what we call in Hindi ‘Jumalabaji’, become a special place in the hearts of political parties, corporates and all industries. Even we have seen them in the past,

“Ab Ki baar…………. Ki Sarkar 

Khelega India, To Jitega India.

 Doodh Pita Hai India

Pepsi- Yehi Right choice hai baby

LIC- Jindagi ke Saath Bhi or Jindagi ke bad Bhi

Garibi Hatao

Congress Mukt Bharat

Sabko Dekha Bari Bari, Abaki Bari Atal Bihari

Acche Beete 5 Saal, Lage Raho Kejriwal

Modi hai to Mumkin hai….!”

                         Nowadays, such various slogans are used everywhere. They make us either think or confuse about the content. Recently, one of the schools uses something new,

              “Rukhi Sukhi Khayenge, Lekin Padhai Online Ho ya Offline Jarur Karenge…!”

It seems to us that our lives are full of such things. But surprisingly, these are on the high rise. Earlier, it is said,

“Action speaks louder than words.”

On the contrary, at this moment, I feel that words speak not only louder but also hammering than action. 

It, sometimes, displays full of lies, negative and misguiding.  Earlier, people were guided to focus on the task and mission. But now it has been shifted. It has come on only slogans and selected slogans. Simultaneously, it has pierced the hearts of people. 

What to believe or not?

Several questions are in mind, and all the time ringing to ears.

We are doubtful- what important is! Either action or word.

Consequently, with time, these slogans or Jumalabaji work in the true sense.................!

And significant issues are out of discussion or forgotten.


By Haridas Patil

(Blogger, Educator and Trainer)

 

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